Local Orbit Out to Boost Food Supply Chain for Farmers, Institutions
It was through a series of conversations with customers that Local Orbit realized it was perhaps missing a bigger supply chain opportunity. The kinds of institutional buyers purchasing food from local farmers through Local Orbit include schools, hospitals, jails, and universities—a market worth up to $82 billion annually, Block says. And even though these large institutions aren’t typically known for boutique food choices, they also aren’t immune to the national locavore trend. These days, people want to know the story behind the food they eat, she points out.
http://www.xconomy.com/detroit-ann-arbor/2016/11/03/local-orbit-out-to-boost-food-supply-chain-for-farmers-institutions/